Electricity rates in Primera, TX
Primera (4,626 people, Cameron County) is served by 3 electric utilities. Homes on Magic Valley Electric Co-op pay about 10.84¢/kWh, 32% less than the Texas average. Electricity is deregulated here, so you can pick your retail provider.
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Electric companies serving Primera
| Utility | Type | Rate | Avg bill | Homes (statewide) | Outage min |
|---|---|---|---|---|---|
| Magic Valley Electric Co-op | Electric cooperative | 10.84¢ | $145 | 130K | 289 |
| AEP Texas Central Company | Delivery (TDU) | 12.00¢ | $138 | 794K | 205 |
| Brownsville Public Utilities Board | Municipal utility | 11.57¢ | $128 | 49K | 152 |
Cheapest electricity plans in Primera
AEP Texas Central Company area. Prices include delivery charges, shown at three usage levels from Power to Choose (2026-10-21).
| Provider · plan | Term | 500 kWh | 1,000 kWh | 2,000 kWh |
|---|---|---|---|---|
| AP Gas & Electric · SimpleSaver 12usage credit | 12 mo | 18.8¢ | 6.0¢ | 12.1¢ |
| Chariot Energy · GridPlus 12usage credit | 12 mo | 19.0¢ | 6.1¢ | 12.2¢ |
| Express Energy · Flash Value 12usage credit | 12 mo | 19.6¢ | 6.8¢ | 12.9¢ |
| Spark Energy · Sure Saver 12usage credit | 12 mo | 18.3¢ | 8.0¢ | 12.8¢ |
| Amigo Energy · Power Perks - 12usage credit | 12 mo | 22.3¢ | 9.5¢ | 15.6¢ |
Power outages in Cameron County right now
Checking live outages…
Outage history in Cameron County
| 2024 | 2025 | |
|---|---|---|
| Outage minutes per customer | 112 | 132 |
| Days with outages | 44 | 44 |
| Most customers out at once | 9,339 (3.6%) | 12,812 (4.9%) |
| Worst day | 2024-12-10 | 2025-09-16 |
Outage minutes by month, 2025
More outage time than 2024 (112 min). Data: ORNL EAGLE-I county outage snapshots every 15 minutes, covering all utilities in the county.
Nearby cities
- Palm Valley 10.8¢
- Las Palmas II 10.8¢
- Combes 12.0¢
- Harlingen 10.8¢
- Santa Rosa 10.8¢
- La Feria 12.0¢
- Heidelberg 10.8¢
- Sebastian 10.8¢
- Indian Hills 10.8¢
- San Benito 10.8¢
ZIP codes: 78535, 78551, 78552
Frequently asked questions
What is the electricity rate in Primera?
Most homes in Primera get power from Magic Valley Electric Co-op, where residential customers pay an average of 10.84¢/kWh including all charges. The Texas average is 15.96¢ and the U.S. average 17.99¢. Other utilities serving parts of Primera: AEP Texas Central Company (12.00¢), Brownsville Public Utilities Board (11.57¢).
What is the average electric bill in Primera?
About $145 a month, based on 1,336 kWh a month (the average for Magic Valley Electric Co-op customers) at 10.84¢/kWh. Homes with electric heat, pools or EVs pay more.
Who is the electric company in Primera, TX?
3 utilities serve Primera's ZIP codes: Magic Valley Electric Co-op, AEP Texas Central Company, Brownsville Public Utilities Board. Which one serves you depends on your street address. Primera is in Texas's competitive market, so AEP Texas Central Company delivers power while you choose a retail electric provider.
How often does the power go out in Primera?
In 2025, customers in Cameron County averaged 2 hr 12 min without power. Outages hit 44 days of the year, and the worst day was 2025-09-16, when 12,812 customers (4.9%) were out. Source: ORNL EAGLE-I.